Project Description

A new identity for Christian Heritage College

CHC is a tertiary provider based in the suburb of Carindale, Brisbane. For the past 30 years, CHC has experienced tremendous growth with a steady student population year-on-year. Having competitors like Queensland University of Technology, Australian Christian University, University of Queensland and the increase in digital marketing competitiveness, CHC needed a new holistic approach to achieve its strategic plan.

Being a smaller provider with a limited budget, CHC needed to position itself strategically and provide a different product offering. The current brand, website and marketing initiatives lacked an overall strategy and all individually were not delivering the required results.

R6 Digital was engaged to provide high-level strategy, roll out required deliverables and maintain digital ongoings.

What We Did

  • Brand Strategy & Identity
  • UI/ UX Design
  • Web Design
  • Marketing Audit and Analysis
  • Digital Marketing Strategy
  • Digital Marketing Ongoing (SEO, PPC, Social, Spotify)
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A new identity for Christian Heritage College

CHC is a tertiary provider based in the suburb of Carindale, Brisbane. For the past 30 years, CHC has experienced tremendous growth with a steady student population year-on-year. Having competitors like Queensland University of Technology, Australian Christian University, University of Queensland and the increase in digital marketing competitiveness, CHC needed a new holistic approach to achieve its strategic plan.

Being a smaller provider with a limited budget, CHC needed to position itself strategically and provide a different product offering. The current brand, website and marketing initiatives lacked an overall strategy and all individually were not delivering the required results.

R6 Digital was engaged to provide high-level strategy, roll out required deliverables and maintain digital ongoings.

What We Did

  • Brand Strategy & Identity
  • UI/ UX Design
  • Web Design
  • Marketing Audit and Analysis
  • Digital Marketing Strategy
  • Digital Marketing Ongoing (SEO, PPC, Social, Spotify)